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Media Buyer

Media Buyer

Requisition ID 
2017-13948
# of Openings 
1
Job Locations 
CA-BC-Vancouver
Posted Date 
9/22/2017
Category 
Media Buying
Office Location 
1066 West Hastings

More information about this job

Overview

 

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The Media Buyer is responsible for the execution of all planned media according to objectives & timelines. The media buyer works closely with the Media Planner / Buyer or Supervisor to provide up to date reports for clients and team members in terms of expenditures and performance. In-depth knowledge of the media market is key for the Media Buyer to provide recommendations to support strategic planning.

Responsibilities

Media:

  • Supporting supervisor on deliverables to client; aids in creation of media plans in line with briefed objectives and strategies
  • Creating and executing approved media buys
  • Managing day to day needs of media campaigns; ensuring buys are bought & input into media buying systems correctly and are delivering as planned
  • Ensuring quality of team buys are consistently in line with key planning metrics; CPPs, CPMs, reach, frequency etc
  • Assisting in feedback / POVs on media / Providing analysis and evaluation of media opportunities
  • Monitoring media coordinator & their work, training where necessary
  • Building relationship with key vendors, attending meetings, seminars when possible

Reporting:

  • Reviewing digital reports from Media Coordinator, adding insights
  • Providing analysis for Supervisor / Director feedback

Research:

  • Indepth knowledge of key media tools – Lens, Comb, Comscore, FB planner, Airware, FB/YT set up
  • CCS knowledge – ability to pull basic media and audience data

Client Services:

  • Actively involved in supporting account needs directly with client or via support to Media Planner / Buyer in deliverables
  • Meeting client deadlines, responding to requests and anticipating needs

Finance:

  • Ensure key information is provided to team regarding billing issues, internal agency issues, changes in account status, etc.
  • Budget control support, updating BCR for Supervisor / Director review
  • Assessing invoices are in line with BCR for billing
  • Discrepancy resolution, supporting Media Coordinator to problem solve on any issues

 

Qualifications

  • Knowledge of media roles and planning structures
  • Strong math and analytical skills; Advanced computer skills (MS Word, Excel, PowerPoint, Outlook)
  • Interest in advertising & media buying
  • Strong organizational skills and project management; keeping multiple projects on-track, structuring and executing work. Deadline focused
  • Strong communication skills; Expresses oneself clearly and concisely in oral communications; Writes in a clear, compelling and concise manner
  • Inquisitive, participates in vendor meetings
  • Proactive problem solving / anticipating client / team needs​
  • “Can-do” attitude and proven ability to work in a team environment

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